“How long after we pick up a backlink is that change reflected in the search results? How long does it take for Google to take a new link into account?” The original person who asked this, they said that they got a backlink from a very prominent website — a high authority website, with lots of links coming into that site.
Google already trusts that site, and they want to know how long it’s going to be until they see their search ranking go up.
For one, Google has to first recrawl that page and get that newer version of the page indexed.
If it’s a newer page on this prominent site, then Google probably already crawled it at this point.
Or they will crawl it like pretty quickly.
If it’s a prominent site like you’re saying, they probably crawl it quite often, and if it’s a newer page they probably have that already indexed.
Keep this in mind, if it’s an older page they must recrawl that old page and find that link that you inserted there.
So a way to do that, one way that you can do that, get it like going a little faster — build the link from a site that you own, or that you maintain, and then go in Google Search Console and “inspect that URL” and then have Google re-index that page.
It usually takes a couple of days.
Then that page will be recrawled and re-indexed with your link.
Once Google recrawls that page or crawls the page initially, you can go into your Google Search Console for the site that you got the link to, and you see that site in the list of links.
You will see the sites linking in, and when you see that page that you got the link from, in there — usually it will be between three days and a couple of weeks before you see any change.
The reason why we say that: Google redoes the search rankings quite often, but a lot of times what they do is, a bit of a delayed reaction with changes.
So if you got a brand new link, and it’s a really desirable link, it’s a good link from a high authority site, you might see the effects after three days, after Google finally gets it in the index.
Or you might see it sometime in the next couple of weeks.
The reason why Google does delay reactions like this sometimes is, to throw people off the scent of whats working and what doesn’t.
Keep an eye on your rankings.
You should see whether that link made a big change or not within three days to two weeks.
Hope that answers this question.
This is John Locke for Lockdown Design and SEO.
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That’s all I have for now, until next time, peace.